Top Drawing & Coloring Apps on iOS in Italy: Q3 2022

During the third quarter of 2022, the Drawing & Coloring category on iOS in Italy saw varied performance among its top 5 applications. Here’s a closer look at their trends in downloads, revenue, and active users.

Happy Color by Numbers Game by X-Flow experienced fluctuations in both downloads and active users. Weekly downloads started at approximately 6K in late June, gradually decreasing to around 4.2K by the end of August, before rising again to 5.7K in late September. The app's weekly active users ranged from 81K to 95K, with a notable peak at 91K in the final week of September. Revenue saw a high of $87 in early August, then leveled off to $50 by the end of September.

Makeup Kit - Color Mixing by Crazy Labs, despite being a newly released app, showed a promising start. Weekly downloads surged from just 7 in mid-July to a peak of 8.6K in late August, before stabilizing around 1.5K in late September. Active users mirrored this trend, growing from 49 to 13.6K in August, then settling around 3.8K by quarter's end.

Pixel Art － Color by Number by Easybrain Ltd maintained consistent weekly revenue, fluctuating between $192 and $351 throughout the quarter. Downloads ranged from 1.3K to 2.8K, with active users showing a slight decline from 52K in late July to around 44K by the end of September.

Color by Number：Coloring Games by Wildlife Studios saw its weekly revenue peak at $809 in late August, with a steady download rate, peaking at 3.2K in mid-August. Active user numbers increased from 8K in late June to over 12K by the end of September.

Finally, Phone Case DIY by Crazy Labs exhibited stable download numbers, with a high of 2.4K in early August. Active users fluctuated between 3.5K and 6.2K, ending the quarter at around 4.7K.

Data for this analysis is sourced from Sensor Tower. For more detailed insights and trends, visit Sensor Tower.